The 2025 Innovation Challenge featured 23 innovations competing for the award — check them all out and discover the winners!

Watch our video to see how it works

2025 Innovations

Ainda não conhece o Innovation Challenge?

The Innovation Challenge is an opportunity for brands and suppliers in the cosmetics sector to showcase innovative solutions in ingredients and raw materials. With a focus on differentiated actives, the challenge aims to highlight the ingredients that are shaping trends and driving sales success in the market.

Interested in participating?

In 2025, the winners were:

Meet our jury committee:

Alberto Keidi Kurebayashi

CEO at Protocolo Consultoria Personal and Health Care

John Jiménez

Senior Researcher at Belcorp

Dr. Sergio Schalka

Dermatologist – CRM 70148 and Managing Partner – Medic Pesquisa

Andrezza Di Pietro Micali Canavez

Product Safety and Alternative Methods Manager at Grupo Boticário

Silas Arandas Monteiro

R&D Innovation Specialist at Natura&Co

Exhibition

During the 3 days of FCE Cosmetique, the largest tradeshow of the cosmetics industry in Latin America, the innovations will be on display for the tradeshow’s highly qualified audience.

Join the Innovation Challenge

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